2025 Advertising campaign
A story of refined simplicity, where clean lines, rich materials, and a seamless connection between indoor and outdoor spaces take center stage. Inspired by modernist architecture, Poliform’s latest campaign captures the effortless sophistication of the Ernest collection by Jean-Marie Massaud and the sculptural presence of the Loai armchairs by Stefano Belingardi Clusoni. Set against a backdrop of travertine columns and expansive openings, the scene is a study in pure, architectural elegance.
